Personalized Outreach Campaigns

Create highly targeted and personalized outreach campaigns that engage prospects and drive conversions.

Schedule a Consultation
Personalized Outreach Campaigns

Engage Prospects with Personalized Outreach

Generic, one-size-fits-all outreach campaigns no longer cut through the noise. Our personalized outreach services help you create highly targeted campaigns that resonate with your prospects and drive meaningful engagement.

Targeted Messaging

Create personalized messages that speak directly to your prospects' specific needs, challenges, and interests.

Higher Engagement

Achieve significantly higher open, click-through, and response rates with personalized outreach campaigns.

Automated at Scale

Leverage Clay to automate personalized outreach at scale without sacrificing the human touch.

Our Personalized Outreach Approach

We follow a data-driven methodology to create outreach campaigns that deliver measurable results.

1

Audience Segmentation

We segment your audience based on firmographic, demographic, behavioral, and engagement data to create targeted groups.

2

Personalization Strategy

We develop a personalization strategy that defines how content will be tailored for each segment and individual.

3

Campaign Development

We create personalized content, messaging, and sequences that resonate with each segment and trigger based on behaviors.

4

Optimization

We continuously analyze performance data and optimize campaigns to improve engagement and conversion rates.

Key Features of Our Personalized Outreach Services

Our comprehensive approach ensures your outreach campaigns are highly targeted and effective.

Advanced Segmentation

Create highly targeted segments based on firmographic, demographic, behavioral, and engagement data.

Dynamic Content

Deliver personalized content that adapts based on recipient attributes, behaviors, and preferences.

Multi-Channel Sequences

Create coordinated outreach sequences across email, social media, direct mail, and other channels.

Performance Analytics

Track and analyze campaign performance with detailed metrics and insights for continuous improvement.

Behavioral Triggers

Automatically trigger personalized outreach based on specific prospect actions or behaviors.

A/B Testing

Continuously test and optimize messaging, content, and timing to improve campaign performance.

Case Study

How Boost Media Group Automated Campaigns & Scaled Outreach

Boost Media Group needed a smarter, scalable way to manage outbound campaigns across multiple platforms. I implemented and now manage a full-stack marketing automation system using Apollo, Apify, Instantly, and Clay—automating lead flows, enrichment, and campaign delivery. In parallel, I launched additional campaigns through Google Ads for enhanced inbound traction.

  • 53% increase in qualified leads across outbound and inbound
  • 39% reduction in manual outreach workload
  • 4.2x ROI from integrated marketing automation and ad campaigns

Multi-Channel Personalized Outreach

We help you create coordinated personalized outreach campaigns across multiple channels for maximum impact.

Email Outreach

Create highly personalized email campaigns with dynamic content that adapts to each recipient's attributes and behaviors.

  • Personalized subject lines and content
  • Behavioral triggers and sequences
  • A/B testing and optimization
  • Deliverability optimization

Social Media Outreach

Engage prospects on social platforms with personalized messaging and content tailored to their interests and needs.

  • LinkedIn InMail campaigns
  • Twitter engagement strategies
  • Facebook and Instagram messaging
  • Social listening and response

Sales Outreach

Equip your sales team with personalized talking points and insights to make their outreach more effective and relevant.

  • Personalized call scripts
  • Prospect insights and intelligence
  • Call scheduling and sequencing
  • Follow-up automation

Chat & Messaging

Implement personalized chat and messaging experiences that provide relevant information based on visitor behavior and attributes.

  • Website chat personalization
  • WhatsApp business messaging
  • SMS campaigns and sequences
  • Chatbot personalization

Direct Mail

Stand out with personalized direct mail pieces that complement your digital outreach efforts for a true multi-channel approach.

  • Personalized mailers and postcards
  • Triggered direct mail based on behaviors
  • QR code integration for tracking
  • Digital-to-physical coordination

Website Personalization

Create personalized website experiences that adapt content, offers, and calls-to-action based on visitor attributes and behaviors.

  • Dynamic content personalization
  • Personalized CTAs and offers
  • Account-based landing pages
  • Behavioral-based content recommendations

Personalized Outreach Packages

We offer flexible packages to meet the needs of businesses at different stages of growth and with varying requirements.

Starter

2,500 /month
  • Single channel outreach
  • Basic segmentation
  • Up to 3 personalized sequences
  • Basic performance reporting
  • Monthly optimization
  • Email support

Enterprise

Custom package
  • Omni-channel outreach (all channels)
  • Advanced AI-driven segmentation
  • Unlimited personalized sequences
  • Complex behavioral triggers
  • Advanced A/B testing
  • Custom reporting dashboard
  • Weekly optimization
  • Dedicated account manager
  • Weekly strategy sessions
  • Custom integration development

Frequently Asked Questions

Get answers to common questions about our personalized outreach services.

How do you personalize outreach at scale?

We use Clay's powerful automation capabilities combined with data enrichment to create highly personalized outreach at scale. This includes dynamic content insertion, behavioral triggers, and segmentation to ensure each recipient receives relevant messaging.

What data do you use for personalization?

We use a combination of first-party data (from your CRM, website, and other systems) and third-party data (from our data enrichment services) to create comprehensive prospect profiles for personalization. This may include firmographic, demographic, technographic, and behavioral data.

How do you measure the success of personalized outreach?

We establish clear KPIs based on your business objectives, which may include open rates, click-through rates, response rates, conversion rates, pipeline generation, and ROI. We provide regular reports on these metrics and continuously optimize campaigns to improve performance.

How long does it take to set up personalized outreach campaigns?

The timeline varies depending on the complexity of your requirements and the state of your data. Basic campaigns can be set up in 2-3 weeks, while more complex multi-channel campaigns may take 4-6 weeks or longer.

Do you create the content for outreach campaigns?

Yes, our team includes content specialists who can create personalized messaging, email templates, social media content, and other assets for your outreach campaigns. We can also work with your existing content team if preferred.

Can you integrate with our existing marketing tools?

Yes, we can integrate with most popular marketing automation platforms, CRM systems, email platforms, and other marketing tools. We'll assess your current tech stack during the discovery phase to determine the best integration approach.

Ready to Transform Your Outreach Strategy?

Book a free consultation with our personalized outreach experts to discuss how we can help you engage prospects and drive conversions.